Nike X THC Air Force 1

Category

Graphic Design

Date

January 2024

As a sneakerhead myself, I decided to make an Air Force 1 colorway based on my fictional company: The Hemp Crew (THC).

For THC's branding, I designed a hemp leaf logo, as well as icons such as a lighter and a peace sign. I then used these icons to create a pattern.

Using these assets, I created designs for the shoebox interior and exterior.

After putting the designs on 3D models, I edited the renders in Photoshop to create the promotional designs below.